Saturday, 20 November 2010

Why insight and intelligence will matter to you and your business

While business and technology environments shape events, developments also shape what these environments mean and change seems to be faster then ever. So insight and knowledge of the environment and behaviours will be essential in being able to better understand how best to respond and position you and your business.

The word "transformation" is a description of the alteration in a state of a system. But while transformations have been going on for as long as recorded history, transformation of the developments and behaviours have become more intertwined.

Lessons learnt from AI and the computer gaming industry

The development of artificial intelligence AI has long been a goal since the 1950s and the developing of computer programs for chess gaming. Not until the 1980s did computing seriously start to challenge and beat human Grandmasters. But these are arguably not real world problems as the conditions and game play are within strict rules and simple predefined pieces.

The lessons learnt are very similar to the current challenges and emerging changes that we see in the business world.

One may well ask why should this be relevant to cloud computing when the story of services and implementation may follow traditional lines of infrastructure and services. The answer is that positioning the right cloud solutions as a cloud provider or seller is affected by the level of understanding and insight of the industry and value propositions. But more importantly, from the consumer and buyers side; the level if information and insight to needs and buying behaviour is becoming increasingly more digital across a range of online channels, devices and services.

Events, data and transactions are more than ever interactive and follow patterns of choice and relationships in a marketplace. Understanding these will bring new competitive advantage and new emergent opportunities.

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